Nutella was invented during WWII, when hazelnuts were mixed into chocolate to extend chocolate rations.

Nutella was invented during WWII, when hazelnuts were mixed into chocolate to extend chocolate rations.

Nutella was invented during WWII, when hazelnuts were mixed into chocolate to extend chocolate rations. In an effort to extend his chocolate rations during World War Two, an Italian pastry maker mixed hazelnuts into chocolate. The final Nutella product was created by his son who decided to perfect the recipe.

Nutella, invented by Pietro Ferrero and put on the market in 1964, is the Italian brand name for a gianduia cream containing cocoa and hazelnuts, and has become a true mass phenomenon. Nowadays, Nutella has become the best-selling spreadable cream in the world, with a production of 365,000 tons per year.

The French eat a LOT of Nutella

 While most of the world loves Nutella, France is particularly keen on it. The country reportedly eats a quarter of all the pots that are produced. That's about 75,000 tonnes of Nutella eaten in France each year.

1940s

The product that became Nutella was created by an Italian bakery owner called Pietro Ferrero in the 1940s. He decided to try and create a cheaper alternative to chocolate, which, due to the Second World War, was in short supply.

Nutella is manufactured by the Italian company Ferrero and was first introduced in 1964, although its first iteration dates to 1963.

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Nutella.

Type Spread

Created by Ferrero

Main ingredients Sugar, palm oil, hazelnuts, cocoa solids, milk powder

Food energy (per serving) 80 (15 g serving) kcal

Cookbook: Nutella Media: Nutella