The Firefox logo isn’t a fox.
There is a common misbelief that because the browser is named Firefox, the logo must be a fox.
Surprisingly, the cute furry creature in the logo is actually a red panda!
And listen, that’s great news for us. Sure, it’s stressful to have hundreds of thousands of people shouting things like “justice for the fox” in all-caps in your mentions for three days straight, but ultimately that means people are thinking about the brand in a way they might not have for years.
People were up in arms because they thought we had scrubbed fox imagery from our browser. Rest easy knowing nothing could be further from the truth.
What this moment showed us first and foremost is that apparently some of Firefox’s most ardent fans aren’t actually using the browser because then they’d know the beloved fox icon is alive and well in Firefox. All you have to do is click on it every day on your desktop.
This experience also gave us our own mini-case study on how misinformation spreads online.
Because we care about combatting misinformation
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