PepsiCo created the Mountain Dew Baja Blast exclusively for Taco Bell.
PepsiCo and Taco Bell created a unique drink to increase sales at the drive-thru.
Since it debuted in 2004, the soda has been a cult hit among Mountain Dew fans.
It is a blend of Mountain Dew and lime flavor that works well with the Mexican-inspired menu at the fast-food restaurant.
Currently available in original, zero-sugar, and frozen versions, the chain has also released limited-time flavors like Baja Flash (pineapple and coconut flavored) and Baja Punch (a blend of pineapple, orange, and cherry flavors).
I mean, what backpacker has ever come down from the summit of Mount Rainier thinking, “I could really chug a DEWgarita right now”? Perhaps young Mr. Roy fantasizes about portobello burgers at the end of a 50-miler. Maybe, after days of rehydrated hummus, oat bars, and instant bloatmeal, his stomach is screaming for kale chips. I can picture him, celebrating a punishing R2R2R by guzzling a Fruit Quake with his tofu scramble. Almost makes me want to drive to the Grand Canyon right now.
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